When to use it
Use it when stepping up to a bigger role and your network is still built only for your current job.
How to apply it
- List your key contacts and sort them into operational, personal and strategic.
- Spot which network is thinnest, often the strategic one.
- Identify people outside your function who shape future direction.
- Find a reason to connect with them, such as a shared problem or project.
- Block regular time for strategic networking rather than leaving it to chance.
Tip: Many people feel strategic networking is political; treat it as gathering the information your role needs.