When to use it
Use it when a team or organisation needs a balanced set of measures that link strategy to day-to-day work.
How to apply it
- State the strategy or overall goal the scorecard should support.
- Set objectives under each of the four perspectives.
- Choose one or two measures and a target for each objective.
- Identify the initiatives that will move each measure.
- Review the scorecard regularly and adjust initiatives that are not working.
Tip: Too many measures dilute focus; keep the scorecard short enough to discuss in one meeting.