When to use it

Use it to make sure you have not missed indirect stakeholders, especially in product or systems projects.

How to apply it
  1. Place the product, system or change at the centre.
  2. Add direct users and operators in the first ring.
  3. Add the wider business, such as sponsors and affected functions, in the next ring.
  4. Add the external environment, such as regulators, customers and suppliers, in the outer ring.
  5. Check each ring for missing groups and note how each will be engaged.
Tip: The outer rings are where surprises tend to come from, so give them proper attention.